Lake Havasu City, in cooperation with the Arizona Department of Transportation (ADOT) has begun installing wayfinding signage along State Route 95 and connecting traffic corridors providing colorful and enhanced destination information to numerous public attractions including Rotary Community Park, Arizona State University, the beaches and Bridgewater Channel. These are the first designer wayfinding signs to be allowed on a State Highway in Arizona.
A total of 24 wayfinding signs will be placed on SR 95, half in locations where there was previously no signage at all and the rest as replacement upgrades and enhancements to older signage.
Sign installation follows several weeks of foundation construction. Four major highway signs were installed near South Palo Verde and also West Acoma on Tuesday, and side street signage correlating to this signage will be going up on London Bridge Road and South Palo Verde.
Crews anticipate the remaining 108 signs will be placed as schedule permits over the next six to eight weeks, and include improvements to the existing monument entrance signs located both north and south of the City. Twenty-three wayfinding signs are dedicated to directing motorists to available parking areas.
The approximately $500,000 project (originally projected as $378,000 – a job offered to a non-Lake Havasu sign company) will result in the placement of 114 signs with a life expectancy of over 20 years. The upgraded post and pole systems will have a 30-year life expectancy, with the average cost per sign per year being less than $175 per location. Given that most locations will have an average of 10,000 vehicles per day passing by the sign, the cost per observation opportunity is extremely low. Highway views will be nearly twice that, with nearly 20,000 views per day.